E-Learning IBIKKG
SENIN, 1830-2100 MNJ62302 PERILAKU KONSUMEN [KE]
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Pertemuan 1 Senin 22 September 2025
Introduction to Consumer Behaviour
Pertemuan 2, Senin 29 September 2025
Consumer needs and Motivation
Consumer needs and Motivation
Pertemuan 2
Pertemuan ke 3, Senin 06 Oktober 2025
Personality And Self-Concept
Pertemuan ke 4, Senin, 13 Oktober 2025
Chapter 6Consumer Perception
Chapter 6Consumer Perception
Consumer Perception
Pertemuan ke 5, Senin 20 Oktober 2025
Chapter 6: Consumer Imagery
Pertemuan ke 6, Senin 27 Oktober 2025
Chapter 7Consumer Learning
Chapter 7Consumer Learning
Consumer Learning
Pertemuan ke 7, Senin, 03 November 2025
Consumer Learning Lanjutan + Quiz
Quiz 1 Before UTS
Pertemuan ke 9, Senin 01 Desember 2025
Consumer Attitude Formation and Change
Consumer Attitude Formation and Change
Pertemuan ke 10, Senin 08 Desember 2025
lanjutan :Consumer Attitude Formation and Change
lanjutan :Consumer Attitude Formation and Change
Pertemuan 11, Senin 15 Desember 2025
Reference Groups and Family References
Pertemuan 12, Senin 05 Januari 2026
Subcultures and Consumer Behavior
Subcultures and Consumer Behavior
Pertemuan 12
Pertemuan 13, Senin 12 Januari 2026
Consumer Decision Making and Beyond
Consumer Decision Making and Beyond
Rekaman Materi Perkulian online
Pertemuan 14, Senin 19 Januari 2026
Post – Purchase Behavior
Pertemuan Terakhir, Senin 26 Januari 2026
Review Pertemuan dan QUIZ persiapan UAS
Quiz untuk yang tanggal 26 Januari tidak hadir
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E-Learning IBIKKG
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SENIN, 1830-2100 MNJ62302 PERILAKU KONSUMEN [KE]
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SEMESTER GASAL 25-26
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MANAJEMEN
SENIN, 1830-2100 MNJ62302 PERILAKU KONSUMEN [KE]
Summary
SENIN, 1830-2100 MNJ62302 PERILAKU KONSUMEN [KE]
Teacher:
99217 Dr. M. Aria Wahyudi, S.E., M.M.
Skill Level
:
Beginner